Harlem Arts Alliance
HAA hired AlKal Media to develop a mobile marketing strategy and content plan to promote this nonprofit organization that promotes arts and culture. The plan included the deployment of a text messaging platform for HAA to stay in touch with the community. Al also instructed HAA on mobile best practices for communicating with subscribers.
Focus of work:
Media Strategy and Planning
Media and Content Development
Software Platform Consultation and Vendor Management
Concept, Installation, and Deployment